Wednesday, December 20, 2017

Alec Baldwin: is he right for a talk show?

Alec Baldwin is in discussions with ABC about developing a talk show for the network. Whether Baldwin gets a daytime show or nighttime show has yet to be determined. Alec Baldwin may not be the right personality type to host a talk show.

Baldwin has a personal history fraught with beefs. The list of Baldwin adversaries includes quite a spectrum; from PETA-style confrontations with Central Park horse-drawn carriage drivers to a very nasty marital breakup with Kim Basinger.

In the space of just the last few months we have 3 Alec Baldwin incidents to report:

1)  Alec called a guy in a black SUV a “meatball” and for apparently driving his car down a New York City street in a manner Alec found displeasing.
2)  Alec got arrested for riding his bike the wrong way on Fifth Avenue. He got angry with the arresting officer. An Irish-American like Baldwin should know better than to denigrate New York City cops.
3)  Alec took on the #MeToo movement and got in an inflammatory email exchange with Asia Argento, Rose McGowan, and Anthony Bourdain. Any male taking on the Me Too movement in a less than supportive way reveals his masochistic tendencies. Or maybe, Alec is just argumentative….?

The “hot” side of Alec Baldwin may not work for the role of talk show host. By “hot” I don’t mean good-looking. Baldwin looks great on TV. The “hot-headed side of Baldwin hints he is not a good fit for the interviewer’s spot in the world of TV talk. The hot attributes I see in Alec Baldwin mean that his presentation style may be too intense for the talk show format.

Here is what Marshall McLuhan said on the topic of the talk:

·      The talk show host offers a “low-pressure style of presentation.”
(Understanding Media 310)

·      The talk show welcomes the viewer through the use of “spontaneous casualness.” The viewer, deeply involved in a cool medium, closes the TV image.
(Understanding Media 317)

Think about the Late Night talk show hosts through history and you get a list of low pressure presenters:

Steve Allen
Johnny Carson
Merv Griffin
David Letterman
Jay Leno
Jimmy Kimmel
Jimmy Fallon
Seth Meyers

Stephen Colbert is not a classic low-key presenter. On The Daily Show, Colbert developed a high-intensity persona, a faux right wing, Bill O’Reilly knock-off. Colbert got his own show. The show moved at a NASCAR pace. Doing his rapid fire interviews on the Colbert Report Colbert steam rolled guests, always going for the comedy jugular.

Alec Baldwin’s suitability as a talk show host remains to be seen. He has moved into the spotlight. Doing Donald Trump on SNL Baldwin has achieved cult status across America. Alec’s confidence is flying high, but he must come down to earth to become a skilled talk show host.

Baldwin’s personality traits will determine the outcome. Success does not hinge solely on good looks; nor  even on intelligence and a great sense of humor. Baldwin is strong in all these regards.

More important than comic brilliance, is the tone of the show emanating from the host. Baldwin goes awry if gets too opinionated and self-centered. A self-centered, grandiose host does not win the love of the audience.

The overly opinionated host brands himself as just too hot for the medium. The Rush Limbaughs of the world do not work on TV. David Letterman mastered the art of interviewing guests without pre-judging. Dave’s opinions came across subtly, especially as he matured as a performer. 

Alec Baldwin, must come across as a low key presenter. The nurturant male host supports and listens to his guests. There must be genuine interest in the other person.

Baldwin’s approach to his guests will determine his show’s ratings and success. He cannot be that guy that argues with guys in the street and gets in disputes with cops.

Time will tell. Stay tuned…


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